Pinecone is a new childcare business in Portland, Oregon. They provide a modern approach to early childhood learning.
Transatlantika was hired to develop a playful brand identity for them.
Pinecone→ Childcare Done Nicely
The pinecone character symbol we designed greets kids and parents with a friendly attitude. The logo and illustration style that goes with it draws inspiration from kids’ drawings and paper cutouts.
Our slogan “Childcare done nicely” summarizes their approach “nicely”.
We got to do some car graphics, too! This playful BMW i3 design will serve as a driving billboard around town.
A big call-to-action graphic with a QR code allows parents to enroll their kids.
Creative Direction and Design: Transatlantika