Brand identity that features colorful geometric shapes and playful illustrations for Herr Menig Junior, an Optician for kids.
The retail shop is a playful offshoot of Herr Menig Optik, an established Optometrist in Nürnberg, Germany.
Inspired by classic toys and the storefront of Herr Menig Optik’s main shop, the color palette is friendly and inviting. →
The Herr Menig Junior logo relates to Herr Menig Optik’s initial logo, that is used for the shop for grown-ups. The owl parent had a child! →