Leonardo

Logo Design

As one of Germany’s leading brands in gift items and glasses, Leonardo is one of the most popular glassware brands in Europe.

In cooperation with Leonardo I designed a new logo using their known cloud image to become an iconic symbol for dynamics, inspiration and lightness.

Relating to Leonardo’s brand value of inspiration“ the symbol can be read in different ways. The obvious cloud can also be interpreted as a bird or a heart.

The brand identity utilizes the typeface Chevin. →

← For over 10 years now, the Logo is used throughout all of Leonardo‘s communication. 

← Logo use on Leonardo’s products and packaging.

Brand identity application on their stand on the Ambiente fair in Frankfurt. →


Leonardo Glass
Logo Redesign
Created in 2009


Client: glaskoch B. Koch jr. GmbH
Design: Philipp Zurmöhle